Google my business is a free tool that allows your company to increase online visibility. It is very important to register with Google My Business because otherwise you will miss local and international business opportunities.
Once your business is registered with Google My Business you can add a telephone number, website, services, hours of operation and photos. In addition, the tool Insights gives you statistics about the number of clicks and views you’ve had.
Registering with Google My Business will give your business access to a dedicated section called map pack or local SEO results. For instance, if you search for bakery toronto, a map with local bakeries will appear with business information such as address, hours of operation and ratings.
When you are in Google My Business you will notice that there isn’t a way to add a description of your business. What you can do is go to https://aboutme.google.com/ and click on the plus sign and story and add the description of your business making sure you add keywords that are relevant to your business.
So in short, Google My Business helps your business ranking in google map.
If you need more information on how to setup a Google Business Page or need help email to firstname.lastname@example.org